From Customer Interviews to Enterprise Sales Workshop
Organization:
SKMurphy
Category:
Business
Geographical Area:
San Jose
Start
Date:
1/29/2015
End Date:
1/29/2015
Start Time:
10:00 AM
End Time:
5:00 PM
Event
Info:
In this workshop, you'll learn how talking to customers can save you months of development time and heartbreak developing the wrong product. You'll learn where to find customers and get practical tips. In this session, we'll introduce the mechanics of interviewing and then conduct practice interviews.
In this workshop you will:
Develop a customer persona representing your early adopter hypothesis Make a list of physical and on-line places to find your early adopters Learn the mechanics of client interviews Be ready to get out of the building
Workshop Leaders: Tristan Kromer helps product teams go fast. As a Silicon Valley based lean startup coach, Tristan works with product teams and innovation leaders around the world to apply lean startup principles to teams and innovation ecosystems. Tristan designed lean startup programs such as the Build or Die Bootcamp for TechBA (Mexico) and the Lean Reactor (Belgium) in addition to being part of Luxr whose Core curriculum has been used by 13 accelerators internationally including Singularity University, 500 Startups, & the United States White House Innovation Fellows. He blogs at GrasshopperHerder.com.
Sean Murphy has taken an entrepreneurial approach to life since he could drive. He has served as an advisor to dozens of startups, helping them explore new options and bring their businesses to new levels. His firm, SKMurphy, Inc., focuses on early customers and early revenue for software startups, helping engineers to understand business development. He holds a BS in Mathematical Sciences and an MS in Engineering-Economic Systems from Stanford University. He blogs at skmurphy.com/blog
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