I began building my practice from scratch, mainly through word of mouth

Keeping Spines in Line:

Dr. Julie Weisburg – Chiropractor

Submitted by Tomi Morris Johnson

I began building my practice from scratch, mainly through word of mouth. Overtime, my business has grown, and now Back & Neck Care is in its fifth year of sharing chiropractic benefits with others.

A major hurdle was a lack of working capitol. It is very difficult to grow a business without the necessary revenue for marketing. This disadvantage was overcome with persistence and many leaps of faith.

Success can be measured in many ways. Emotionally, I love what I do, helping people to function at optimum and to be without pain through chiropractic. Financially, it is nice to be more than comfortable and to not be hindered by a lack of money. I think the key to my success is a genuine compassion for my patients.

My target market is anyone with a spine. Chiropractic is for everyone.

I feel that patients are better served in my office because I use every and any means to specifically and scientifically find the cause of their pain, illness, fatigue, allergies, ear infections, or any other problem and take the time to thoroughly explain my findings. I care for my patients and their well being as a whole, not just for their symptoms.

I have learned many lessons applicable to any business. The most important are:

· Love what you do and do what you love.

· Be sincere and honest.

· If you are good at what you do and can promote yourself,
then you will make it.

· Never compromise your values.

If you want or need more information on chiropractic or have any health questions or concerns, please do not hesitate to contact me at (770) 795-0138.